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Videos

Competing and winning in a world of Big Data

In a world where there's increasing fragmentation and companies are drowning in data, having practical business solutions that connect and make sense of big data as well as humanise data, is essential. We believe collaboration is imperative and have...

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Michele Levine
May 23, 2018
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Citation

Levine, M. (2018a, May 23). Competing and winning in a world of Big Data. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/competing-and-winning-in-a-world-of-big-data


Research papers

A fresh look at estimating readership frequency distributions

This paper focuses on the frequency approach to measuring both average issue readership and publications turnover/casualness rates, with an emphasis on the measurement of turnover (or casualness) figures, and finds a respondent's proportion of...

Catalogue: ESOMAR/ARF WAM Conference 2004: Print
Authors: Gary Morgan, Sergey Dorofeev, Michele Levine
June 15, 2004
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Citation

Morgan, Dorofeev and Levine (2004a, June 15). A fresh look at estimating readership frequency distributions. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/a-fresh-look-at-estimating-readership-frequency-distributions